'High Fructose Corn Syrup' is getting a makeover!
So what happens when the corporations who mass produce food get clever?
Get this, consumers are actually getting smarter with their food choices and in some ways are filtering what they are purchasing based on what they can find in on the box. There are tons of trends that seem to come up all the time. "All natural"; "Minimally Processed"; "No added preservatives"; and in this case, "All natural." Now, we have to learn the new name of the all to easy to produce, "High Fructose Corn Syrup."
Instead of food companies doing what the consumer wants, they will cut corners and protect their bottom line first, by tricking the consumer into 'thinking' they are getting what they want. Of course there are many companies out there that have integrity in their products but in the mainstream products, we seem to need to shy away more and more altogether.
So when they get creative, we need to get wiser!
Companies are now masking the ingredients we are always trying to avoid. There was a time when there was hardly any sugar in anything. But now, it's nearly impossible to purchase products that are lacking. I'm not talking about sugar in natural things like fruits and veggies, no no, the all to popular, high fructose corn syrup.
"The product is General Mills’ Vanilla Chex, an updated version of the Chex cereal sold in most conventional grocery and discount stores for many years. The front of the box clearly states that the product contains “no high fructose corn syrup” (HFCS), but turn it over to read the ingredient list and there it is – the new isolated fructose."
So whats the big deal?
'The Corn Refiners Association is now labeling high fructose corn syrup as fructose. Packing on products such as General Mills Vanilla Chex cereal now states the product contains no high fructose corn syrup, while the ingredients list contains the simple word, "fructose." This fructose is actually a manufactured sugar called HFCS-90, and is made up of 90% pure fructose. High fructose corn syrup, or HFCS, contains 42% or 55 percent fructose. Health issues relating to free fructose include diabetes, leaky gut syndrome, and liver failure.'
Well, according to the CRA:
“A third product, HFCS-90, is sometimes used in natural and ‘light’ foods, where very little is needed to provide sweetness. Syrups with 90% fructose will not state high fructose corn syrup on the label [anymore], they will state ‘fructose’ or ‘fructose syrup’.”
“Simply eliminating the high fructose corn syrup designation for the laboratory sweetener that’s nine-tenths fructose and calling it what it really is: fructose. And that’s how a processed-food product like Vanilla Chex that contains “fructose”, a substance that, according to the corn refiners, used to be called HFCS-90, can now declare itself to be high fructose corn syrup-free.”
So, while looking for HFCS on the back of your foods ingredients, you will now see it as just "fructose." Don't be fooled by their sorry attempts to get you comfortable. We have very little regulations in this country on our food companies to begin with. It's up to you to know and make good choices.
So what do we do?
I would suggest that you buy organic as much as possible and stay away from foods that ecould possibly have added artificial sugar in them. Buy local at farmers markets and actually prepare your own food. Stay away from anything that is in a box that you know is NOT good to put in your body. Especially while you are training. Sure if you want to occasionally have a doughnut or some cookies, GO FOR IT! But if you are taking in those kinds of processed foods on a regular basis, you will not only see your fitness deteriorate in the gym, but your health as well outside of the gym... Not to mention not losing the weight or putting on muscle. Also, you have heard me say before, if it is not good enough to put in your body, its not good enough to put in your families bodies either!
"The CrossFit Way"
We believe that nutrition is the cornerstone of health and fitness, and that achieving your fullathletic potential is impossible without tuning up your diet.
The CrossFit rule of thumb is: eat real food. Base your diet on vegetables, especially greens, lean meats, nuts and seeds, little starch, and no sugar. If it has ingredients you don’t recognize, don’t eat it. If you can’t imagine its path from a farm to your plate, don’t eat it. If that path must have included some sort of factory, don’t eat it. Pretty simple, yeah?
Some say well it's too expensive... Look I get it. It's not cheap, so do your best! Changing your lifestyle won't happen over night, but one step at a time. But you have to be taking those steps to get anywhere.
Don't hesitate to contact us if you are struggling in this area and would like us to assist you!